FitCal
Macro and Calorie Control
FitCal is the AI calorie counter that logs your meal in seconds — by photo, by voice or by text. Made for anyone who wants to lose weight, build muscle or simply eat better, with calorie and macro goals calculated for your body, your routine and your goal. LOG IT THE FASTEST WAY FOR YOU • Photo: point the camera at your plate and the AI works out calories, protein, carbs and fat • Voice: say "I had chicken, rice and a salad" and the meal lands in your diary • Text: describe what you ate and let the AI do the math • Barcode: scan the label right there in the aisle • Food database: search it, adjust the serving and save • Forgot to log?
Worldwide Release Date: January 10, 2025
For Sale
Star Ratings(14.4K ratings | avg ★ 4.8)
App Store (4.2K ratings)
Play Store (10.2K ratings worldwide)
Downloads (28 days · iOS + Android)
16
Total Downloads (Play Store)
100K+
Last 28 days
Revenue
$749
AR
$8,988
MRR
$5,920
ARR
$71,040
Cash Flow Index
0.1x
Active Subscriptions
2,718
ARPAS
$0.28
New Customers
16
Active Users
146
Subscription Penetration
1861.6%
ARPU
$5.13
RPD
$5.13
ARPPU
$2.18
LTV
$30
MRR Growth (28d)
-7.0%
Revenue Growth (28d)
-5.5%
All metrics are verified through RevenueCat API keys. Last updated: Sep 17, 2026, 11:31:52 AM UTC.
App Screenshots
In-App Pricing
Tech Stack
React NativeAbout This Listing
FitCal is Brazil’s #1 calorie-tracking app, powered by AI photo recognition. In just 10 months, it has become the leading fitness app in the country — combining simplicity, visual appeal, and an influencer-driven growth engine. Users can take a photo of their meals and instantly receive accurate calorie, macro, and protein breakdowns. The app currently has 1,399 active subscriptions, $4,613 in verified MRR, and $12,562 in revenue over the last 28 days, fully verified through RevenueCat. It is live on both App Store and Google Play, with continuous organic user acquisition driven by a network of fitness influencers and creators. FitCal’s success is built on viral content, with over 10 million views across TikTok and Instagram, and partnerships with dozens of micro and macro influencers. The app has a high profit margin, low operational costs, and an established growth framework that consistently doubles revenue month-over-month. The product is fully automated, scalable, and ready for
Self-reported marketing spend
$2,000/mo
This marketing spend is provided by the seller and has not been verified.
All other revenue metrics (MRR, subscriptions, etc.) are verified through RevenueCat.
Asking Price
$100K
Sale Details
Business Operations Started
Dec 2024
Assets Included in Sale
Source Code Included
Post-Sales Support
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